Wednesday, November 11, 2009

Design Brief

Ever since Jaime Salm came to lecture at Towson University, I have been thinking about design briefs and writing project parameters like Jaime suggested. Then when i was flipping through one of my all time favorite books, Olver's Jewelry Design, i came across her suggestions on writing a design brief.
[it's so weird how things connect in life sometimes. another example: latest issue of Metalsmith magazine had an article that is strangely connected with my honors project. crazy!]


According to Elizabeth Olver (from her book on Jewelry Design p.32-33) it's a good idea to write a design brief and a personal design brief. Her suggestions start with what to include in a design brief: concept, context, cost, materials, scale, production process, time frame, end user, scale of piece, size of collection, etc. *focus on design process *express aims and objectives
*give your project a sense of purpose and direction
*concentrate your thoughts so they can be kept relevant (too easy to get distracted)


-Jaime had thought it was helpful to answer: who, what, when, how, why for a specific project
-Olver's personal design brief= clarify your own personal intentions

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